The thinking of course is to get your fill of Thanksgiving turkey and then get your shopping/fighting gear on… strap on your surfing goggles, arm yourself with industrial strength coffee and ready, get set, go… start shopping online. You will not only avoid the jammed parking lots and the long lineups, you will also be amazed with the savings the online retailers are offering.
According to large online retail associations such as Shop.org, they are reporting more than 80% of their online members receiving a significant surge in traffic on Cyber Monday.
They offer the following explanation for the instant spike in traffic:
Promotions, Coupons and Discounts Offered by Online Retailers
The origin of the term “Cyber Monday” is still unclear. But no doubt it is the fabrication by these online marketers to create a hype that at one time did not exist. As more of our holiday shopping is quickly moving online, they are obviously creating a window to define the online holiday shopping season.
Just like its counterpart, Black Friday, which is the official start of the holiday shopping for “Brick and Mortar” stores, Cyber Monday is becoming just as important to entice consumers to start shopping early to avoid the last minute rush.
The trend however in consumer shopping behavior has always been to slowly ease into the annual holiday shopping season. As far as the “real” busiest online shopping day goes, that occurs a week or two before Christmas and for our neighborhood stores, the busiest shopping day is… surprise, the last Saturday before Christmas.
To give yourself a head start, take advantage of Coolsavings.com.