Google And Apple Lead The Charge In Mobile Advertising

google and apple mobile-advertising-marketing-onsmartphonesandtabletsWhen it comes to mobile advertising, it’s no surprise that Google and Apple are making the biggest ripples, but there is a lot of room for others. As of now however, it seems mostly reserved for these dominant online players while online marketers or new startups may have a bit of an uphill climb to find a way in. This segment represents one of the most precise “ready to buy” consumers on the planet, as they are walking around on the streets and the local shops of the world …

The Time Is NOW To Start Advertising On Mobile Device Applications

mobile applications advertisingWhen looking for any indication that there is significant progress and maturity within a new industry, you don’t have to look much farther than the influences of advertising. Where there’s money to be made, advertising will usually sink their dirty little claws when the time is ripe.

So whether that industry is promoting the latest developments in tablet or smartphone mobile device technology, or creating a ‘buzz’ on the latest expected blockbuster movie, advertising will tell consumers what they should be expecting, as well as telling them what they should …