What is Pay Per Review and Why Advertise Your Website On A Blog
A new option for online advertising has recently emerged in the form of pay per review or paid blogging. Under this format, advertisers of websites hire the services of established blog owners to write an unbiased third party review about their web site, product or service for a fee.
So Why Should I Advertise My Website On A Blog
A blog is a website that contains updated unbiased journal entries based on opinions, reviews and/or ratings on specific topics of interest to the publisher of the blog and the reader. Blogs are the purest form of socialization as every post invites feedback and comments based on a peer to peer basis.
Traditional websites are most often static. Websites provide information that seldom changes or are updated. The websites are always most often a one way, one sided opinion about a topic, product or service which does not invite interaction.
Blogs are also extremely search engine friendly. New blog postings are always date stamped for freshness and arranged in reverse chronological order, the most recent entry appearing as the top post on the first page of the website. The reader is offered the most current posts while search engine spiders are fed the latest, fresh unique topics of interest often linking to authority sites that already enjoy high search engine rankings.
Blogs often have a loyal readership following. Readers will return on a daily, semi-weekly or weekly basis to read about or voice their feedback on recent posts. Most will also subscribe to the rss feeds available on all blogs to get new posts automatically forwarded to them. Blogs connect websites, to search engines to targeted visitors and customers.
What Is A Pay Per Review
A Pay Per Review company can effectively connect website owners and advertisers with established bloggers who own and operate successful niche blogs with a loyal following. The website owner pays a set fee to the blogger for writing, most often a 50 to 400 word review about their business, product or service on their blogs. The blogs provide a link back to the site with the anchor text you choose. The review on your website will appear as the top posting on the blog when it is published offering a third party unbiased opinion based review of your site.
Not All Blogs Are Built The Same
The blogs internal algorithm creates a search engine feeding frenzy when a post on a blog is submitted. It is not uncommon for search engines to spider blogs several times a day with the blog postings appearing on the search engines within 24 hours. The advertiser paying for a review will benefit from getting immediate traffic, getting a permanent one way backlink from a high ranking blog and receive additional traffic from the loyal readership and subscribers of the “trusted” author of the blog.
Google recently introduced a “Pay Per Action” advertising program. As a test study, I did a review on the program on this blog www.reviewon.com … here are the results. One of the most common keyword phrases for Google’s new program should be… review googles pay per action…. as a term most searchers would use to get information or a review. There were in fact 1.3 million results for the term… (without using brackets or quotations), as quotes will isolate the exact keyword string. The review for this particular search has the top ranking…
review on googles pay per action
Another review I did was for ….Getting The Lowest Rate For Home Equity Loans… this is a very competitive keyword term with thousands of searches per month and as a result… has millions of Google search results. Again, no brackets or quotes were used.
getting the lowest rate for home equity loans
These results are not uncommon if the blog you hire is structured and linked properly and you use the proper “keyword” that links back to your website. To get your site reviewed…. Hire Me via PayPerPost Direct!